He is trying to teach you. By showing you what NOT to do. Biff is the anti-marketing hero. And in observing his marketing misadventures - you might just see a little of yourself or your business in his mistakes.
That's OK. That's the first step. Biff wants to educate through humor. And humor is funny when it is something you can identify with.
So, what's the best thing you can do for your fellow business and marketing practitioners? Comment about marketing mistakes that you've made - and what you learned from it. Nothing teaches better than storytelling...


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